Case Study: Comparing Transition Packages for Equity
In this video, I walk through one of my favorite real-world case studies: a $370M firm doing a little over $2.8M in revenue, with strong payouts (97% advisory / 92% brokerage) and a clear runway to keep growing.
They were looking for a better partner. (Quick description below the video.)
Specifically, they wanted more community and coaching, plus real help recruiting and making acquisitions. And with all the M&A noise in our industry, they also wanted something that’s getting harder to find: a place to land where they wouldn’t feel like a number—or have to do another move in a couple of years.
I break down three paths we evaluated: the corporate giant with a massive upfront package, the boutique option that felt “nice” but didn’t really upgrade the business, and the equity/enterprise partner where the advisor didn’t take a big check—but did get the chance to participate in long-term upside.
If you’re weighing equity versus upfront money, this is a straightforward side-by-side comparison that makes the trade-offs real.